Brazil, with its 205 million inhabitants, is the largest healthcare market in Latin America, the 3rd largest private healthcare market worldwide and the 7th largest economy in the world.

The country is experiencing major societal challenges such as rapid aging society, increase in chronic and lifestyle diseases, and an adaptation of the health system to secure a sustainable financial)  future. In the innovative state of São Paulo, there are high-quality private and public hospitals situated such as the Albert Einstein Hospital and Hospital das Clinicas (HC). Moreover 38% of all LSH companies are established in this region.

All in all, enough reasons for the Task Force Health Care (TFHC), in cooperation with the Dutch Consulate General in São Paulo, RVO, the Ministry of Health, Welfare & Sports, the Ministry Foreign Affairs, the Ministry Education, Culture and Science and the Ministry Economic Affairs, to organise a trade mission to Brazil. From the 15th until the 20th of May a Dutch delegation consisting of 26 organisation was present. This unique mission provided the Dutch multiple opportunities to come into contact with business partners and relevant care parties in Brazil. A large number of private and public (university) hospitals, care-related projects and government agencies were visited. In addition, collective meetings were held with healthcare institutions, such as FAPESP (São Paulo Research Foundation) and ABIMO (Brazilian Association for Medical Equipment, etc.). All these activities were scheduled encircling the largest healthcare event of Latin America; Hospitalar 2017. The Netherlands had the honor of being the official guest country and situate its grand Holland Pavilion between the major hospitals at the most prominent place of the trade fair.

For more information visit on healthcare related activities in Latin America click here.