United States | Life Sciences & Health Mission

Los Angeles is rapidly establishing itself as a premier hub for digital health and MedTech innovation, offering abundant opportunities for organizations in the Life Sciences and Health (LSH) sector. With the US healthcare market being the largest globally, spending approximately US$ 4.5 trillion on medical costs in 2022, this mission will focus on the unique prospects available in California. Are you interested in the trends, developments, and opportunities in the LSH sector specifically in Los Angeles? Then join our LSH mission to Los Angeles.

When: 3-7 February, 2025
Where: California (Los Angeles), United States
For: Dutch LSH organizations active in Digital Health, MedTech, Telemedicine, Medical Devices

Registration deadline: 6 December, 2024

Why California?

California is, in economic terms, by far the largest state in the US and the healthcare market is equally vast. The Greater Los Angeles Area has established itself as a leading hub for digital health, MedTech, and telemedicine, offering abundant opportunities for innovation in the healthcare sector. Home to some of the most advanced hospitals and research institutions in the United States, LA excels in integrating digital technology with medical devices. The region is witnessing a surge in startups focused on addressing various healthcare challenges, fostering collaboration among entrepreneurs, developers, and investors that drive advancements aimed at enhancing patient care and outcomes.

For the entire region, the rapidly increasing adoption of telehealth provides many new opportunities for digital healthcare solutions and medical device companies to develop new models that put the patient-provider relationship, as well as education, at the centre of health care, with the goal of improving care outcomes.

What to expect?

The Netherlands Business Support Office (NBSO) in Los Angeles, the Netherlands Enterprise Agency (RVO), and Task Force Health Care (TFHC) will organize the LSH mission to California as part of the multiannual SMM LSH United States program.
During this visit, various stakeholders in Los Angeles will be visited, among others private hospitals and important health networks. The program is still under development but will include:

Site visits in and around Los Angeles to private hospitals, universities, and health networks
Roundtable discussions on technology and investment trends, FDA certification, and possible collaboration opportunities
Networking meetings

Building on the momentum of the LSH mission, we are excited to highlight the synergy with the upcoming ScaleNL event: the Cedars-Sinai x NBSO LA x ScaleNL: Healthtech Mini-Accelerator 2025. This collaboration offers participants enhanced networking opportunities, valuable contacts, and knowledge exchange within the LA healthcare ecosystem.

Why participate?

After this trade mission, you will be able to strengthen your:

Knowledge of opportunities for your specific product / service in the US
Entry strategy / sales & marketing strategies for your specific product / service in the US
Network of key opinion leaders and possible partners in the US care sector
(Further) develop projects and/or sustainable business relationships in the US

Who should participate?

This mission is designed for Dutch Life Sciences & Health (LSH) organizations, particularly SMEs, that are actively engaged in digital health, MedTech, and telemedicine sectors and are committed to expanding their presence in the US market. We encourage companies with existing business in the US to apply, as well as those ready to explore new opportunities. To reflect the diverse leadership landscape in Los Angeles, we strongly urge female entrepreneurs, leaders, and professionals from a variety of backgrounds to participate.

Program

Please note that the program is subject to change. Collective site visits will be selected based on the preferences of registered participants.

Monday February 3
- Evening: Informal welcome drinks

Tuesday February 4
- Morning: Kick-off session at NBSO LA
- Afternoon: Private hospital visit
- Evening: Time off

Wednesday February 5
- Morning: Private hospital visit
- Afternoon: Seminar day, incl. roundtable lunch
- Afternoon: Network reception (combined with ScaleNL accelerator)
- Evening: Dinner

Thursday February 6
- Morning: City council
- Afternoon: Visit Cedars-Sinai
- Evening: Network reception at Cedars-Sinai

Friday February 7
- Morning: Company visit
- Afternoon: Debrief lunch

Why California?
What to expect?
Why participate?
Who should participate?
Participation costs
Register

Contact

Participation costs

The participation fee for this mission is €500,- (excl. VAT), per organisation, with a maximum of 2 participants per organisation.

The participation fee includes taking part in the collective program and site visits, networking events, lunch and dinners when included as part of the program, and local support by the organizing parties. The participation fee excludes travel and accommodation costs (such as hotels, international and domestic transport) and all individual costs, such as lunches and dinners outside the program and for individual meetings.

Register

Register now to secure your spot! Registration is open up until Friday 6 December. A go / no go decision will be taken based on the number of registered participants at the beginning of December.